Creative solution: An exclusive Cotswolds retreat. Think Soho Farmhouse, but head-to-toe in three stripes. 70 guests, the height of hospitality, done the Originals way.

We created an experience guests could fully immerse themselves in, discovering little details and big surprises they could see, taste, touch and feel at every turn. Working closely with the incredible team at the Manor House, we made sure every available moment in our guests’ time at the retreat was considered: green carpet arrivals, afternoon tea, lawn bowls, 1972 themed dinner, an Originals pub and even a hidden speakeasy showcasing unreleased products. We also curated a Spotify playlist for guests to enjoy pre and post the retreat. And that’s just scratching the surface.

Our Daily Original newspaper provided pages of interviews, features and insights about the products. We carefully displayed product within the Manor House spaces. And a styling suite, complete with two stylists, allowed guests to explore fits to suit them.

Every experiential element was built around brand activation with content creation and amplification in mind. Everything we did was designed to elevate the guest experience, delight them with the attention to detail, creating moments that they simply couldn’t hold off sharing and raving about.